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Monthly Archives: July 2011

Cupcake #687!

Hello Friends, Cake Addicts, Sweettoothers!

Wow, It’s been too long since I’ve blogged.  Will you accept the excuse that I’ve been baking 7 days a week?!

To those of you who may not have already realized I’m now living in Australia and New York Cake Co. is just starting to bloom – one cupcake at a time!

Just to start off small here I began selling cupcakes by the beach at the Strand, once a month on a Friday night. Now every week on Sunday morning I set up at the local markets in the city and sell sweet things!  For the Friday night market it was solely cupcakes, but moving into the Sunday morning market my product had to change.  As good as they seem, who wants a cupcake at 9AM?  Now Blueberry Muffins, Mixed Berry and White Chocolate Muffins and even a savory Sundried Tomato with Feta and Rosemary muffin grace the table to be a companion for someone’s morning cup of coffee.

Friday nights are good but Sunday Mornings have been wonderful.  Thankfully I’ve been able to attend 3 thus far and the “regulars” have made themselves known!  They seem to wait for me and as they approach they already knowing what they want – most of them looking for that Savory Muffin.  The best was today when different people kept coming up telling me they were sent to buy a muffin.  I wondered who was sending them and one gent pointed to an elderly man sitting on a bench munching down one of the muffins  –  it was him that was sending over folk.  Thank You so much #1 Grandpa Sales Man.

Another joy is meeting people that I drummed up convo with in the first few weeks I arrived.  Upon arriving I knew no one, had no job, had no car, had no where specific to go so anyone who seemed the slightest bit friendly I chatted with.   Now as I sell I meet those people and it’s such a wonderful thing.  One day I was talking with an elderly man about America and music as I waited for my sister.  He’s now my #1 customer and today he just overheard me tell someone I was running out of napkins.  Sure enough he finds a little convenience store and buys some napkins and things continued seamlessly!

Upon arriving in Australia 4 long months ago about 686 cupcakes have been made!  Who’s up for getting #687?

for an Aussie Baby Shower

 

Happy 11th Birthday Florence!

Lemon filled with Pineapple Curd topped with Lemon Buttercream

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

30 Crayola Cupcakes - as a farewell for my Newphew's 3rd grade teacher

 

for an Aussie "Bug Themed" baby Shower

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A Dream Comes True

After mulling over the thought of moving to Australia for a year, I finally bought the ticket and since then I’ve never looked back.  Before leaving NY I made an Australian “Wish List” on my iPhone using the “Notes” app.  I wanted this “Wish List” to be handy so at any time I could look at it and analyze how I was going.  Any wish should always be at your fingertips, never in an old purse or long forgotten journal!

Mother's Day was in 2 days so these were the official "Mother's Day" cupcakes

One of the wishes was to set up a Cupcake Tent and sell all sorts of sweet creations and it had to be by the beach!  LOL LOL LOL

Well, would you believe that actually happened all very quickly without much effort I found myself by the beach selling cupcakes (only thing missing was the tent because they weren’t allowed).  Soon after arriving I learned that you could sell things at a monthly Friday night market by the beach.  I inquired and harassed all golly out of this poor lady that was the organizer for this market.  You know us New Yorkers we have to have EVERY question answered before we move one inch, well this New Yorker anyway!  I must have left her about 10 phone messages filled with questions and another 10 emails with all the questions I had left on the message and some new ones.  This lady, named Cathy Thompson, was a charm!  She was so patient and answered them all.  She assured me that I could participate and sell whatever I baked.  But for some stupid reason I still thought that I could not attend the markets because of some legal foodie reasons.  So I just thought “no, I won’t do this because I can’t legally”.  In reading through my emails I found out that the fee was only $35.00 so I thought “What the France, if it doesn’t work you’ve only lost $35 – only two Long Island Railroad tickets”.  I paid the fee and realized that I COULD DO THIS!

In about 4 days I did something that I only wished and dreamed about… Sold cupcakes by the beach.  After writing many lists , making a few calls and driving my sister’s Benz all over town getting all the ingredients and supplies that I needed I was in business!  LOL   So unreal!  A late night later I was at the Strand in Townsville with about 150 cupcakes, a huge 6′ table (bought about 5 minutes before it started) and with a ton of smiles the “doors” were open – Cupcakes for sales!

 

 

 

 

Around sunset

When you have a new audience it’s tricky knowing what they will like and what will NOT fly.  In America our sweet is far more sugary than other countries.  So I worried that maybe my buttercream would be too sweet, too buttery, too smooth.  What flavors do I bring?  The questions were flying along with the flour, sugar and eggs!  There wasn’t much time to think so it came down to just “doing”.  Settled with Vanilla Cupcakes topped with a beautiful teal green tinted Vanilla Buttercream (who knows me, knows I love color), a Lemon cupcake filled with Pineapple Curd and topped with a bright yellow Lemon buttercream and it wouldn’t be me to show up without something 100% chocolate – a Chocolate cupcake with chocolate buttercream, topped with a little Chocolate square.

Though it seemed like my shop, my idea, my baking it really was an effort that everyone was a part of.  It was the acts of genuine kindness from all the people around me that taught me a lesson.  Most of these people I had only known for a few weeks.  The day before I realized that I had to have change to give people so one co-worker changed up about $30 worth of .50 pieces.  Another lady, Tracie the owner of Il Mondo Cookware Shop, lent me beautiful but popping fabric for the table, cupcake stands and a cake pedestal.  My amazing sister, Olivia, that stayed up very late to keep me company as I baked, lent me her car or drove me where ever I needed to go, then invited all her friends to come also.  Friends from all walks of my short lived time here responded to texts that they would come and visit me – Wow!

With all that love and a lot of work it was a total success.  At the end of the night I was left with a mere 9 cupcakes.  Of course they were given to my “neighbors” like the couple across from me that sold jams and jellies; the two Korean ladies next to me that let me borrow their chair; the young kids that came as I was packing up…

Sweet dreams DO come true!  Keep dreaming!  🙂

Two beautiful guests: Nephew, Emmanuel & Niece, America

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